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NEWS RELEASES 2002-03

NEWS RELEASES 2002-03 :: MAY 5, 2003

Stephanie Jones
P.E.4LIFE
202.776.0377
sjones@peflife.org
Jeff Blumenfeld
Blumenfeld and Assoc. PR
203.855.9400
blumassoc@aol.com


NORTH CAROLINA EDUCATIONAL CONSULTANT WINS P.E.4LIFE EXCELLENCE IN ADVOCACY AWARD FOR PHYSICAL EDUCATION

Kymm Ballard of Haw River
Honored for Commitment to Children's Physical Fitness

WASHINGTON, D.C. (April 29, 2003) - Kymm Ballard, a consultant to the North Carolina Department of Public Instruction, has won the second annual Excellence in Advocacy Award for Physical Education from P.E.4LIFE (www.pe4life.org), the Washington, D.C. advocacy group for physical education.

The Excellence in Advocacy Award for Physical Education from P.E.4LIFE recognizes, on an annual basis, an individual who has shown extraordinary devotion and commitment to reinstating quality, daily physical education for all children.

The tribute - awarded as part of P.E.4LIFE's annual commemoration of National P.E. Day on May 1 - is an acknowledgment of Ballard's leadership on getting the Healthy Active Children Policy written, supported and passed this past January. Included in the policy was the development of Coordinated School health programs and Local School Health Advisory Councils. The policy also states that recess and physical activity must be provided and cannot be taken away for punishment; it defines P.E. by providing a clear description between P.E. and physical activity; and emphasizes that students in a quality physical education class are getting an education for a lifetime.

One of Ballard's keys to success is her professional background. From 1985-1996, she was a P.E. teacher and a coach. She understands the mindset of today's children.

"Kymm is truly committed to providing quality physical education programming for all children," said Paula Hudson Collins, senior advisor for Healthy Schools for the North Carolina Department of Public Instruction. "She works tirelessly to educate and advocate for healthier active school children and staff."

Adds North Carolina School Superintendent Mike Ward, "Kymm is a tireless advocate for children. She is primarily responsible for the recent passage of a major new policy in this state that ensures that educators pay more attention to the health and physical activity of students."

National P.E. Day is celebrated by schools and communities nationwide to show their support for P.E. and the role it plays in reversing obesity problems in American youth by increasing their daily physical activity. The commemorative day, launched by P.E.4LIFE in 2001, coincides with an intense lobbying effort in Congress featuring sports celebrities passionate about increasing physical activity for American children.

P.E.4LIFE is a non-profit, advocacy organization dedicated to the delivery of health, fitness, and sports activities to all students, every day in school. Daily physical education provides a simple and inexpensive solution to reduce children's exposure to chronic diseases, while fostering lifelong fitness habits.

The organization is located at 1150 17th Street, NW - Suite 407, Washington, D.C. 20036. Tel. 202.776.0377; info@pe4life.org; www.pe4life.org. Anne Flannary is the executive director.

About the North Carolina Department of Public Instruction:
The North Carolina Department of Public Instruction provides leadership to 115 local public school districts and 126 charter schools serving over 1.5 million students in kindergarten through high school graduation. The agency is responsible for all aspects of the state's public school system and works under the direction of the North Carolina State Board of Education.


For more information:
NCDPI Communication and Information Division, 919.807.3450.